White Magnolia Floral Co. – Privacy Policy
Last Updated: [August 13, 2025]
Introduction
White Magnolia Floral Co. (“we,” “our,” “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and share personal information, and how we comply with applicable privacy laws—including Massachusetts’s 201 CMR 17.00 standards for safeguarding personal data .
1. Information We Collect
a) Automatically Collected Data
- Device information (e.g., browser type, IP address, time zone, operating system)
- Interaction data (e.g., pages visited, navigation patterns, cookies, web beacons)
Used for analytics, site optimization, fraud detection, and ensuring website functionality by tools like Shopify or others .
b) Information You Provide
- Contact details (name, email, phone, billing/shipping address)
- Payment information (processed securely via third-party services; we do not store it ourselves)
- Order and delivery preferences, gift messages, survey responses, or customer support inquiries
.
2. Use of Your Information
We use your information to:
- Process and fulfill your orders
- Communicate order updates, confirmations, and account-related messages
- Send optional marketing communications (only with your explicit consent)
- Enhance user experience through personalization and website improvements
- Monitor for fraud and protect our systems and customers
.
3. Cookies and Tracking Technologies
We use cookies, web beacons, and similar tools to:
- Enhance website functionality
- Retain user preferences
- Provide analytics and measure site usage
These may involve third-party services for analytics or advertising. Disabling cookies may affect functionality components like browsing or checkout flow .
4. Sharing Your Information
We may share your personal information with:
- Service Providers (e.g., payment processors, delivery partners, website hosting) under confidentiality agreements
- Legal Authorities when required by law, court order, or to protect rights and safety
We do not sell personal information to third parties .
5. Data Retention & Security
- We retain personal data only as long as needed to fulfill purposes (e.g., completing an order) or to comply with legal obligations .
- We implement physical, administrative, and technical safeguards, following 201 CMR 17.00, including encrypted storage, access controls, staff training, and periodic audits .
6. Minors and COPPA
Our services are intended for individuals 18 or older. We do not knowingly collect data from children under 13, in compliance with COPPA .
7. Third-Party Links
Our website may contain links or embedded content from third parties. We are not responsible for their privacy practices. Please review their privacy policies separately .
8. Your Rights & Choices
- You may opt out of marketing communications at any time by contacting us.
- You may request access, correction, or deletion of your data.
To exercise your rights, please email: whitemagnoliafloral@gmail.com
9. Policy Updates
We may update this policy occasionally. The “Last Updated” date will be revised. We recommend checking back periodically for changes .
10. Contact Us
If you have any questions or privacy-related requests, email us at:
privacy@whitemagnoliafloral.com
Summary.
- Aligned with Massachusetts law (201 CMR 17.00) for data protection
- Mirrors industry-standard practices from comparable floral businesses in Massachusetts .
- Covers key elements: data collection, use, sharing, retention, security & consumer rights.